SEO & PPC Case Study

ChiroSupply (E-Commerce)

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Client Overview

ChiroSupply

Category : E-Commerce (SEO & PPC)

Client : Chiro Supply

Industry : Health E-Commerce

Results: 159% Increase in organic traffic

Results: 644 total increases on campaign benchmarks

Sales Results: 722% increase in online sales in 5 months

Project Brief

Chiro Supply is a major E-commerce medical equipment supplier. The Intellisea team pulled together a sound comprehensive E-Commerce marketing strategy to build sales through organic and paid traffic.

 

The initial phase of the campaign built a solid keyword strategy targeting low hanging fruit keyword phrases up to niche competitive ranking terms. Over the long term this leads to a steady growth in traffic from highly targeted visitors.

 

Additionally, the team implemented a solid Google Ads campaign optimizing ROI through ad copy split testing, effective keyword strategy and cost per click optimizations.

 

As a result of the comprehensive SEO and PPC campaign Chiro Supply grew online sales 722% in just 5 months.

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Pay-Per Click

Google Ads

Intellisea crafted a comprehensive Google advertising campaign to drive additional sales and reduce the cost per conversion. Driving highly targeted “buyer” clicks at a high click through rate (CTR) and low cost per click (CPC).

 

Ultimately, ChiroSupply has increased ROI and sales through continued optimization.

 

 

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Organic

Increasing Search Traffic

The direct result of a dramatic increase in keyword rankings is increasing targeted search engine traffic.

 

As illustrated Chiro Supply experienced a steady increase in organic traffic as a result of our effective SEO strategy.

 

Chiro Supply increased organic traffic on the order of 159% in just 4 months.

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Rankings

Keyword Results

As illustrated in the graphic Chiro Supply experienced a significant jump in rankings after just a few short months.

 

Overall, the benchmark keywords increased 644 places in search results as an aggregated total.

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